Tag Archives: Personality

Minimum Viable Personality

Posted on September 30, 2011 by AJ Kessler

Excellent thoughts here on cultivating personality in your products.  Note that just about everything can be thought of as a product.  If you produce reports for a living, the report is your product.  You can create a brand out of … Continue reading →

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After You’ve “Made It”

Posted on July 18, 2011 by AJ Kessler

A lot of people in their teens and 20s, and a fair amount of people in their 30s, 40s, and 50s, have this idea that once they make it, once they’re successful, they’ll finally be able to tell people to … Continue reading →

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