Subscribe Via RSS:This blog is updated Daily.
Subscribe by e-mail:
Tag Archives: Copywriting
A tip to improve your writing: Use adverbs instead of adjectives. Abstractly, this is simple. Difficult in practice. Instead of describing something’s attributes, you’re forced to either craft each sentence around a verb, or go the Bob Dylan route and … Continue reading
David Ogilvy was the “Father of Advertising”. In 1962, Time magazine called him “the most sought-after wizard in today’s advertising industry”. He, and his eponymous advertising firm, were responsible for some of the world’s most iconic advertising campaigns, like “Don’t leave … Continue reading